Services

Three ways to engineer better revenue systems.

Get strategic consulting, targeted systems intelligence or explore the integrated ROQIVA product being developed for your architecture. Tracks A and B are available today; ROQIVA is not yet production-ready.

Choose a track3 ways to buy

Available todayReady · Now

Get expert help with your commercial and revenue systems

Who runs it
The brand gets: Audit, research briefs, strategy, PRDs, delivery governance

Auditresearch briefsstrategyPRDsdelivery governance

Find your fit

Choose an engagement that matches your need.

One approach, three distinct engagements: consulting and modular intelligence available now; integrated ROQIVA in development.

Consulting and modular intelligence are available now; ROQIVA is in development
	Track A · Consulting	Track B · Modular intelligence	Track C · ROQIVA
What you buy	Strategic consulting and agreed deliverables	Focused modular intelligence, with limited integration	An integrated orchestration product being developed
Delivery	MESHHETU-led strategic work; no system purchase	MESHHETU configures and operates the scoped modules	Designed to run within the client architecture
You receive	Audits, strategy, specifications and governance as scoped	Context, findings and monitoring/review outputs as scoped	The planned end-to-end ROQIVA platform
Availability	Available now	Available now	In development; not production-ready

Track A · Strategic Consulting · Available now

Bring strategic expertise to your commercial challenges.

Available todayReady · Now

Strategic consulting for commercial, growth and product systems. We investigate the root cause, recommend interventions, develop strategy and execution-ready requirements, and govern delivery where scoped. Your team retains implementation and release ownership.

What you receive: Audit, research briefs, strategy, PRDs, delivery governance.

Track A · one engagementPhase 0 of 7

GoalConfirm the engagement is a fit

Founders write

Scope note

Check the tools in scope, data availability and who decides.

You decide

Exit check

Conditions to start are met.

Your team

Name approvers.

Handed overScope note

Track A · consulting deliverables and working details9 sections

Choose the consulting deliverables you need

Commission an individual consulting service or combine several into a scoped engagement. Deliverables and timelines are agreed in advance.

Choose the consulting deliverables you need
Shape	Output	Ends at
1 · Decision audit	Decision register, ranked findings with evidence labels, coverage and value ranges, data gaps, a readout	Gate 1
2 · Research brief	A dated brief: competitor benchmark, news and market scan, recall of past tests	The requester accepts
3 · Strategy and PRDs	A roadmap of CRO initiatives, gaps and an instrumentation plan, then PRDs and a project plan	Gate 3
4 · Governed delivery	A delivery run to release, tracking verified, an outcome review	Outcome review
5 · Retainer	Continuous signal-to-decision review with a monthly founder review	Monthly review

Understand our delivery responsibilities

Understand our delivery responsibilities
In scope	Out of scope
The audit and the decision register	Configuring or changing the brand’s tools
Research and benchmarking	Design work and prototypes
Strategy: CRO initiatives, gaps, instrumentation	Engineering and QA
PRDs, tracking spec, acceptance criteria	Running campaigns or replacing the brand’s tools
Project planning and deliverable management	Production release
Tracking verification and the outcome review	Guaranteeing an outcome

See the methods supporting our work

See the methods supporting our work
Tool	What it does	Ready
Analyst	Gap findings on exports against the decision register.	MVP step 1. A Claude project until then.
Research	Briefs in two modes: internal recall and external scan.	A Claude project with web search.
Product	PRD drafts and metric proposals inside the template.	A Claude project with the template.

None is sold on its own. A founder reviews every output before a client sees it.

Continue with ongoing strategic advisory

Continue beyond the initial engagement with opportunity reviews, prioritization support and delivery governance. A separate Track B scope can provide recurring systems intelligence when useful.

Explore the detailed consulting process

Phase 0 · QualifyConfirm the engagement is a fit

What we do: Check the tools in scope, data availability and who decides. Write the scope note.
What you do: Name approvers. Confirm the data access route.
Produces: Scope note: questions, tools in scope, shapes bought
Exit check: Conditions to start are met

Phase 1 · DiscoverUnderstand the business and collect the data

What we do: Interview owners. Collect exports and configuration. Build the context file and the coverage map.
What you do: Give access. Join interviews. Confirm what each rule means.
Produces: Context file (eight sections) and coverage map
Exit check: Owners confirm the context. Coverage is accepted

Phase 2 · AuditFind where captured signals fail to reach decisions

What we do: Build the decision register. Run the Analyst. Verify every finding, label its evidence and size its value.
What you do: Answer rule questions within the agreed window.
Produces: Decision register, finding cards, readout
Exit check: Gate 1: the client chooses which findings to pursue

Phase 3 · StrategyDecide what to do about the chosen findings

What we do: Write options with trade-offs, CRO initiatives and an instrumentation plan. Commission research briefs where useful.
What you do: Review the options. Choose a direction.
Produces: Strategy roadmap with effort and value ranges
Exit check: Gate 2: the client chooses a direction

Phase 4 · SpecifyTurn the direction into buildable work

What we do: Write PRDs with metrics, acceptance criteria and a tracking spec. Build the project plan and tickets.
What you do: Review the PRDs. Assign owners. Commit capacity.
Produces: Handoff pack
Exit check: Gate 3: the client approves the pack

Phase 5 · Govern deliveryKeep the brand’s build on plan

What we do: Run the weekly review. Keep the deliverable tracker, change log and risk log. Answer build questions.
What you do: Design, build, test and release.
Produces: Weekly status, change log
Exit check: A release candidate is ready on the brand’s side

Phase 6 · Verify and measureProve tracking works and read the result

What we do: Agree the measurement plan and freeze the baseline before release. Check tracking in staging and after release. Run the outcome review.
What you do: Release. Supply the data.
Produces: Verification note, outcome review
Exit check: The client accepts the verdict

Phase 7 · Close or continueHand over and decide what next

What we do: Write the close-out report. Hand over the context file and artifacts. Propose the retainer.
What you do: Decide on the retainer.
Produces: Close-out pack
Exit check: The client signs off or renews

Agree how we work together

The founders consult part-time, so work runs asynchronously with fixed weekly touchpoints.

Agree how we work together
Touchpoint	When	Purpose
Kickoff	Start of phase 1	Confirm scope, owners and the data plan
Weekly review	Every week from phase 1	Progress, blockers, decisions needed, change log
Gate call	At Gates 1, 2 and 3	A recorded client decision
Outcome review	After the agreed outcome window	Verdict, limits and next action
Monthly review	During a retainer	Findings, dismissals, coverage and change notices

Prepare for the consulting engagement

Exports and configuration for the tools in scope.
An owner who can explain the rules in each tool.
Named approvers for each gate.
Signed data terms.
A delivery owner on the brand’s side.

Review our consulting safeguards

One artifact set across all tracks: the same templates, IDs, evidence labels and gate records as the full system.
Log founder hours, model spend, edits and gate outcomes on every case. They become the examples each agent is judged against.
Automate a step only when it has repeated across cases with the same shape and its manual time is a measurable cost.
The founders do not build, design or test for the brand.
Each phase ends with a written exit check before the next begins.
Access is read-only. The founders never change a brand’s systems.
A finding the brand has not confirmed is labelled a hypothesis, and every finding states its limits.

See how scope and blockers are handled

What happens when plans slip
If this happens	Then
Data is not provided by the agreed date	The engagement pauses. Scope narrows to the sources received, and findings are labelled limited coverage.
Use of a signal cannot be proven	Reported as a coverage gap that names the missing source. Never a finding.
The client cannot decide at a gate	Logged as deferred with the evidence kept. The clock stops.
A finding changes after approval	The affected gates reopen. The others stay.
The brand team slips	Logged as a risk with options: re-scope, defer or add capacity. The founders do not build.
The client asks the founders to execute	Handled as a separate scope with explicit agreement, or declined.
The outcome is inconclusive	Reported as inconclusive with its limit. No claim is made.

Discuss a consulting engagement

Track B · Modular Systems Intelligence · Available now

Add focused intelligence without replacing your tools.

Available todayReady · Now · scoped to your needs

Focused intelligence and monitoring that MESHHETU can deliver now using approved data inputs and minimal system intervention. Brain, Analyst and Monitor describe the modular capabilities; the exact sources, cadence, automation and outputs are agreed in scope. Your team makes business decisions and ships fixes.

What you receive: Scoped Brain, Analyst and Monitor capabilities.

Track B · hosted modulesOne tenant per brand

Sources · read-only

InterviewsApproved filesExports and configured sources where agreed

Hosted by MESHHETU

Founder reviewbefore anything reaches you

AnalystFinding cards

MonitorAlerts and release checks

BrainVersioned context, the register, a coverage view, a context pack export

Output

Findings inbox

F-001Failed payments get one retry

Sheets and Slack export

Alerts

No queueA source goes stale

Output stops here

Your teamor the Track A founders plan and ship the fix

Sources are read, never written to. The Brain holds the brand’s context.

Track B · modular scope and operating details10 sections

Explore three modular capabilities

Explore three modular capabilities
Module	Job	Reads	Produces	Sold as	Needs
Brain	Organizes business context, rules, source coverage and decisions in scope	Interviews, approved files, exports and configured sources where agreed	Versioned context, the register, a coverage view, a context pack export	The setup, and the audit output	Nothing
Analyst	Supports evidence-backed diagnosis of gaps between signals and decisions	Brain, signals	Finding cards with evidence label, coverage and value range	A subscription	Brain
Monitor	Supports scoped checks, tracking reviews and monitoring where configured	Brain definitions, signals	Alerts, intake cases, release verification	A subscription add-on	Brain. The Analyst for its diagnose tier

Scope the capability and operating cadence

Scope the capability and operating cadence
Package	Includes	Recurring
Audit	The Brain populated, the decision register, first findings. A Track A project	No
Analyst	Context and findings reviewed at the agreed cadence	By scope
Analyst and Monitor	The above plus agreed monitoring and verification checks	By scope
Review add-on	A founder reviews findings each month with the brand’s PM	Yes

Why focus on three modules?

Most teams already have tools that record commercial signals. Track B focuses on the missing layer between those signals and a usable decision: organized context, reviewed findings and targeted monitoring. The engagement is scoped rather than requiring the entire ROQIVA platform.

Specialist agents shown elsewhere illustrate the wider methodology and ROQIVA architecture. Track B is a scoped modular engagement, not access to the full agent platform.

See how modular engagements operate

Phase 0 · QualifyConfirm fit and scope

What we do: Choose the package. List sources and owners. Explain how hosted data is handled.
What you do: Name owners and approvers. Sign the data terms and the inference consent.
Produces: Scope note and data terms
Exit check: Conditions to start are met

Phase 1 · Onboard the BrainA confirmed context base

What we do: Create the tenant. Register sources. Take intake by Drop and Ask. Propose mappings. Seed the decision register.
What you do: Source owners confirm mappings and rules. Context owners confirm the eight sections.
Produces: Brain v1, coverage view, decision register v1
Exit check: Owners confirm. Coverage is accepted

Phase 2 · CalibrateMake the findings trustworthy

What we do: Run the Analyst on the Brain. A founder reviews every finding. Set the Monitor baselines.
What you do: Review sample findings. Give a reason for each dismissal.
Produces: First accepted findings, tuned bands
Exit check: The brand PM agrees the findings are trustworthy

Phase 3 · OperateKeep signals reaching decisions

What we do: Refresh, run, review and alert. Maintain the Brain.
What you do: Decide on findings. Confirm change notices.
Produces: Findings inbox, exports, alerts
Exit check: Continuous

Phase 4 · ExpandAdd depth

What we do: Add a source, a detector pack or the Monitor. Offer a Track A project for an accepted finding.
What you do: Approve the scope.
Produces: New coverage or module
Exit check: Per change

Phase 5 · Renew or exitEnd cleanly

What we do: Export the context pack. Delete data as the terms say. Revoke credentials. Confirm deletion.
What you do: Decide. Collect the exports.
Produces: Context pack, deletion record
Exit check: Closed

Understand the findings review process

MESHHETU reviews outputs as defined in the engagement. A signal without adequate evidence is a gap or hypothesis, not a confirmed finding. Any alert routing is configured to the agreed scope.

Agree a useful review cadence

Agree a useful review cadence
Cadence	What happens	Who
Where configured	Scoped monitoring checks and alert delivery	The configured module
Each agreed refresh	Approved sources are reviewed and new findings are evaluated	MESHHETU reviewer
As scoped	A consultant reviews findings before delivery	MESHHETU reviewer
Monthly	A review call: findings, dismissals, coverage, change notices. A paid add-on	A founder and the brand PM
At agreed intervals	Context, detector scope and operational controls are reviewed	Context owners and MESHHETU

Measure the intelligence that matters

Measure the intelligence that matters
Signal	What it tells us
Source coverage and freshness	Whether findings can be trusted
Findings accepted, deferred, dismissed, with reasons	Whether detectors fit the brand
Time from finding to decision	Whether the brand uses the output
Alert precision	Whether alerts are worth reading
Brain sections confirmed within the review window	Whether context is current

These signals show whether the scoped intelligence remains useful; reporting frequency is agreed with the client.

Prepare the approved inputs

Read-only access or exports for the sources in scope.
A named brand PM and a context owner for each section.
Source owners available to confirm mappings.
Signed data terms and inference consent.
The first three decision-register cases chosen.
A destination chosen: Sheets, Slack or tickets.
A founder assigned as reviewer.

Hold to six working rules

Findings reach the brand only after founder review, until evals hold.
Credentials are read-only. MESHHETU never changes a brand’s systems.
Every finding states its evidence label, coverage and limits.
A source that is not active is limited coverage, never healthy.
A brand’s data is never used to build another brand’s context. Platform playbooks hold no tenant data.
The Brain’s content belongs to the brand and exports on request.

See how reliability and limits are handled

What happens when plans slip
If this happens	Then
A source goes stale	A limited-coverage banner appears. Claims that need it are blocked. The owner is notified and the cursor does not advance.
The brand stops reviewing findings	The inbox ages, reminders go out and findings expire as deferred. It is raised in the monthly review.
A burst of false findings	The detector is paused with a flag, its band is reviewed and the rule is corrected.
The model provider is down	Runs queue and the Monitor continues. Review is delayed and the brand is told.
The brand disputes a finding	The evidence is shown and the fact stays conflicting until the owner sets precedence.
The brand wants action in its systems	Out of scope. It becomes a Track A project or moves to Track C.
The brand will not accept hosted data	Moves to Track C.

Discuss a modular intelligence engagement

Track C · ROQIVA · In development

Explore ROQIVA within your existing architecture.

In developmentReady · In development · not production-ready

ROQIVA · Revenue Operations, Quality, Intelligence & Value Architecture

ROQIVA is an integrated revenue orchestration product in development, designed to work within approved client infrastructure alongside existing CRM, analytics, payment and operational tools. It is not production-ready.

What you receive: The full system end to end.

Track C · ROQIVA, inside your accountsIn development

Outside

MESHHETUDesignsConfiguresGoverns

The brand’s ecosystem · its cloud, data and model access

CRMPaymentsAnalyticsOperationsBrand tools

Modules

BrainAnalystMonitor

Delivery layer

Work items and gatesDrafting agentsResearch · Product · Architect · Design · QAWorkspace and destinations

The brand owns

Model accessIts teams operate it

Data never leaves

A proposed custom implementation following an agreed blueprint and client engineering plan. Who builds: To be agreed in a future implementation scope. Ready: In development.

Track C · prospective architecture and implementation9 sections

Explore possible deployment approaches

Explore possible deployment approaches
	C1 · Blueprint and governed build	C2 · Packaged deployment
What it is	A proposed custom implementation following an agreed blueprint and client engineering plan	A planned packaged ROQIVA deployment inside approved client infrastructure
Who builds	To be agreed in a future implementation scope	To be agreed after product readiness and security review
Needs from the brand	An engineering owner and architectural review	Infrastructure, identity, security and integration approvals
Needs from MESHHETU	Design and governance	A portable deployment profile and support
Ready	In development	Planned; not production-ready

These are prospective integration and deployment approaches, not production-ready options. Final scope is subject to product development and security review.

Understand integration and ownership

Data and prompts stay in the brand’s accounts, so residency and inference consent are the brand’s own decisions.
The brand pins releases. An upgrade passes the eval gate before the brand takes it.
The brand’s team is first-line support and MESHHETU is second line.
The brand’s security review replaces the hosted data terms.

See the proposed governed implementation path

Phase 0 · QualifyConfirm Track C is the right shape

What we do: Check the Track A or B history. Identify the engineering owner. Scope the modules.
What you do: Name a sponsor, an engineering owner and a delivery owner.
Produces: Scope note
Exit check: Owners are named

Phase 1 · DesignA target system on the brand’s stack

What we do: Architecture, data model, detector and instrumentation specs, an integration map, build-or-buy per capability.
What you do: Share the stack and constraints. Run the security review.
Produces: Architecture pack
Exit check: The engineering owner signs off feasibility

Phase 2 · PlanA buildable backlog

What we do: PRDs per slice, acceptance tests, milestones, a risk log. Slices run Brain first, then Analyst, then Monitor, then delivery.
What you do: Commit capacity and sprint owners.
Produces: PRDs, backlog, acceptance set
Exit check: The plan is approved

Phase 3 · BuildThe brand’s engineers build to spec

What we do: Weekly planning, PRD clarifications, demo reviews, acceptance review per slice, change control.
What you do: Build, test and demo. Own the code.
Produces: Accepted slices
Exit check: Each slice passes its acceptance tests

Phase 4 · PilotOne real case, end to end

What we do: Run the pilot checklist. Verify the detector cases. Review the first findings.
What you do: Run it on live data. Give the security sign-off.
Produces: Pilot report
Exit check: The acceptance set passes

Phase 5 · HandoverThe brand runs it

What we do: Runbooks, training, the support model, a quarterly governance cadence.
What you do: Name operators and take ownership.
Produces: Runbook set
Exit check: The operators sign off

Phase 6 · GovernKeep improving

What we do: A quarterly review of findings, detectors and skill upgrades through the eval gate.
What you do: Decide on upgrades.
Produces: Quarterly review
Exit check: Ongoing

Examine the future packaged deployment model

Planned Future deployment option; not available for production use.

01
Qualify
Confirm the brand’s cloud, identity, model access and security stance.
A security review
02
Environment
The brand prepares its account, network, identity, model provider and secrets manager.
The brand’s cloud team
03
Profile
Build the in-brand adapters for jobs, queue, storage, sandbox and model gateway.
MESHHETU engineering, not yet built
04
Install
Deploy, configure, seed the Brain and load skills at a pinned commit.
Both sides
05
Accept
Run the same acceptance set as C1.
Both sides
06
Operate
The brand operates. MESHHETU is second line. Upgrades pass the eval gate and the brand pins each release.
The brand’s team

Know who decides what

Know who decides what
Decision	Owner
Scope and priorities	The brand’s sponsor
Architecture on the brand’s stack	The brand’s engineering owner, advised by MESHHETU
Requirements and acceptance tests	MESHHETU as product manager
Slice acceptance	MESHHETU against the tests, confirmed by the engineering owner
Release to production	The brand’s own process
Vendors and spend	The brand

Control change to an approved slice

A change that alters behaviour, scope or a requirement is material: it gets an impact statement, the sponsor approves it, the PRD version moves and the slice is accepted again. A wording change does not.

Meet three conditions before starting

A named engineering owner and a delivery owner.
Track A delivered first, so the decision register and the first findings exist.
A cloud account and a model provider account the brand controls, for C2.

Hold to five working rules

The founders do not write production code for the brand.
The acceptance tests are the contract. A slice is done when it passes them.
No brand data leaves the brand’s accounts.
The brand pins every release. Skills and prompts change only through the eval gate.
Brain first: no later slice starts before the Brain slice is accepted.

Plan for what can go wrong

What happens when plans slip
If this happens	Then
Engineers are unavailable	The backlog is frozen and the plan re-baselined.
The brand deviates from the spec	Logged as a change, with its impact stated.
A slice fails acceptance	It returns to the brand’s engineers. It is not waived.
The security review blocks	Scope narrows, or the brand moves to hosted Track B.
Scope grows	It goes through change control.
Founder capacity is full	New Track C engagements wait. Existing ones are not diluted.

Explore ROQIVA, the developing product

Which engagement fits?

Start with the outcome, not the technology.

You do not need to choose a system before we understand the problem.

Find the MESHHETU engagement that fits your situation
If you need	Start here	Availability
Help diagnosing a commercial problem, shaping strategy or governing delivery	Track A · Strategic Consulting	Available now
Targeted context, recurring diagnostics or monitoring without major integration	Track B · Modular Systems Intelligence	Available now
A complete orchestration platform integrated within your technology architecture	Track C · ROQIVA product discussion	In development

Choose a practical next step.

Book a discussion about consulting or modular intelligence available now, or talk to us about ROQIVA’s development.

Book a working session Send a brief